Shopify store development
A Shopify store that ranks on Google and is ready to sell from day one.
Most store builds stop at design. Ours start with keyword research and a planned page architecture, so every page has a search term to rank for, links that pass authority, and tracking that shows you what's selling.
Pricing
Two packages. Everything a new store needs.
Both packages include full SEO setup, SEO blogs, all integrations and launch support. The difference is how many pages you need and how far we take content and support.
Store Launch
For new brands with a focused catalogue.
- Keyword research and a target keyword for every page
- SEO page architecture and internal linking map
- 5 SEO blog articles written and published
- Call, WhatsApp and social media integration
- Google Analytics 4, Search Console and Meta Pixel
- 10 products uploaded, each with all its variants (size, colour, material)
- Shipping, COD and GST settings
- 2 design revision rounds
- 30 days post-launch support + 1 training call
Works out to ₹7,500 per page, with blogs and all setup included.
Store Growth
For brands with multiple categories that want organic traffic.
- Everything in Store Launch, across 20 pages
- 10 SEO blog articles written and published
- 12-topic keyword plan for future blogs
- Topic clusters linking blogs to collections
- Google Merchant Center and free Shopping listings
- Mega menu, FAQ schema and bulk-order enquiry form
- Search Console health report at 30 and 60 days
- 20 products uploaded, each with all its variants (size, colour, material)
- 3 design revision rounds
- 60 days post-launch support + 2 training calls
Works out to ₹6,000 per page. You save ₹30,000 vs two Launch builds.
SEO page architecture
What 10 and 20 pages look like
Each page is planned around a keyword before design starts. Here is a typical structure; we adjust it to your categories after keyword research.
Store Launch
10 pages/ Home · brand keyword ├── /collections/all Shop all ├── /collections/category-1 ├── /collections/category-2 ├── /collections/category-3 │ └── /products/… Product template ├── /pages/about ├── /pages/contact Call + WhatsApp ├── /pages/faq ├── /pages/track-order └── /blogs/journal + 5 articles · not counted
Store Growth
20 pages/ Home · brand keyword ├── /collections/all Shop all ├── /collections/category-1 … 6 6 pages │ └── /products/… 2 product templates ├── /collections/sale Offers landing ├── /collections/new-arrivals ├── /collections/bestsellers ├── /pages/about ├── /pages/contact ├── /pages/faq FAQ schema ├── /pages/track-order ├── /pages/bulk-orders Enquiry form ├── /pages/size-care-guide ├── /pages/lookbook └── /blogs/journal + 10 articles · not counted
Policy pages (privacy, refund, shipping, terms) and the blog with its included articles are set up free and don't count toward your page total. A product template counts as one page no matter how many products use it.
Included in both packages
Value-adds that come with every build
These are the things that decide whether a store gets found, gets trusted and gets repeat customers. They're built in, not billed separately.
SEO foundation
- Keyword research with primary and secondary keywords per page
- Page architecture and clean URL structure
- Internal linking between collections, products, pages and blogs
- Meta titles, descriptions and H1 for every page
- Image compression and alt text
- Product, Organization and Breadcrumb schema
- XML sitemap, robots.txt and 301 redirects
Tracking
- Google Analytics 4 with e-commerce events (view, add to cart, purchase)
- Google Search Console verified and sitemap submitted
- Meta Pixel + Conversions API ready for ads
- Google Tag Manager container
- Google Business Profile linked
Contact & social
- Click-to-call button on mobile
- WhatsApp chat button with a pre-filled message
- WhatsApp order enquiry button on product pages
- Instagram feed on the home page
- Social profile links and share buttons
- Facebook & Instagram Shop catalogue sync
Store setup
- Shipping zones, rates and COD rules
- Shiprocket or Delhivery connection
- GST tax settings and invoice template
- Custom domain and SSL
- Privacy, refund, shipping and terms pages
Conversion & trust
- Product reviews with photo reviews
- Trust badges and announcement bar
- Newsletter sign-up with a welcome discount code
- Related products and recently viewed
- Custom 404 page that links back to collections
Speed & handover
- Mobile-first responsive design
- Page speed tuning and lazy-loaded images
- Favicon, social share image and cookie banner
- Recorded training on orders, products and discounts
- Full admin ownership handed to you
Side by side
Compare packages
| Feature | Store Launch | Store Growth |
|---|---|---|
| Price (one-time, + GST) | ₹75,000 | ₹1,20,000 |
| Pages | 10 | 20 |
| Keyword research & SEO architecture | All 10 pages | All 20 pages |
| Internal linking map | Included | Included |
| SEO blog articles written | 5 | 10 |
| Call, WhatsApp & social integration | Included | Included |
| GA4, Search Console, Meta Pixel | Included | Included |
| Products uploaded by us (variants included) | 10 | 20 |
| 12-topic blog content plan | — | Included |
| Google Merchant Center & free listings | — | Included |
| Mega menu & FAQ schema | — | Included |
| Search Console health reports | — | 30 & 60 days |
| Design revision rounds | 2 | 3 |
| Post-launch support | 30 days | 60 days |
| Training calls | 1 | 2 |
| Delivery | 3–4 weeks | 5–6 weeks |
How it works
From keyword plan to launch
- Step 1
Discovery call
We understand your products, customers, margins and competitors.
- Step 2
Keyword & page plan
You approve the keyword map and page architecture before any design starts.
- Step 3
Design
Home, collection and product page designs, with revision rounds.
- Step 4
Build & upload
Pages built, products uploaded, shipping and taxes configured.
- Step 5
SEO & integrations
Meta tags, schema, linking, tracking, WhatsApp and social connected and tested.
- Step 6
Launch & handover
Blogs published, test orders, go live, sitemap submitted, training call, support period begins.
Payment terms
Pay in three milestones
- Prices are one-time and exclusive of 18% GST.
- Paid directly by you: Shopify plan, domain, premium theme (if chosen) and any paid apps. We recommend free apps wherever they do the job.
- Content and product images are provided by you. We format and optimise them.
Optional add-ons
Quoted separately if you need them
- Extra pages beyond your package
- Product uploads beyond the included count
- SEO copywriting for product and collection descriptions
- Additional blog articles beyond the included count
- Product photography coordination
- Launchpad: Meta Ads + WhatsApp CRM to bring the first buyers to your new store
- Monthly SEO & maintenance retainer after the support period
FAQ
Common questions
What counts as a page?
Every unique page layout on your store: home, each collection page, about, contact, FAQ and so on. A product template counts as one page, whether it shows 10 products or 1,000. Policy pages and the blog are free.
How do product uploads work?
We upload 10 products in Store Launch and 20 in Store Growth, with every variant of each product included. A T-shirt in 4 sizes and 3 colours counts as one product. Once the templates are ready, you can add more products yourself, or we can upload them as an add-on.
Does the price include the Shopify subscription?
No. Your Shopify plan, domain and any paid apps are billed to your own account, so you keep full ownership. We'll suggest the right plan for your size and use free apps wherever possible.
Who writes the blog articles?
We do. Each article targets a keyword from your research and links to the right collection pages, so blogs bring in search traffic and send it to products.
Will my store rank on Google right away?
No one can promise instant rankings. What we do is make sure every page targets a real search term, is technically clean and is linked correctly, so Google can index it from day one. Organic traffic typically starts building over 3–6 months.
I already have a Shopify store. Can you rebuild it?
Yes. We audit the existing store, keep the URLs that already have rankings, set up redirects for anything that changes, and rebuild on the same pricing.
Can customers order on WhatsApp?
Yes. Every product page gets a WhatsApp button that opens a chat with the product name pre-filled, so customers who prefer to talk before buying can reach you in one tap.
What happens after the support period?
Your store is fully yours. You can manage it yourself with the training we provide, or move to a monthly SEO and maintenance retainer.
Not sure which package fits?
Book a free 20-minute consultation. We'll look at your catalogue and competitors and tell you how many pages you actually need.
anurag@marketingoutlook.co
